Tag: sell home quickly

  • AIDA Approach: The 4-Step Principle to Writing Solid Real Estate Ads

    AIDA Approach: The 4-Step Principle to Writing Solid Real Estate Ads

    AIDA Real Estate Ads - Portrait of a smiling young woman wearing a white blouse and holding an organizer and a pen.

    Real Estate Ads That Sell And Are Eye-Catching:
    AIDA

    Writing real estate ads – There are a few things more frustrating than writing a solid real estate ad. But the fact is, if you want to sell your home quickly, you’ve got to write effectively.

    If you are struggling with your ad copy, try the AIDA method or AIDA Approach.

     

    The AIDA Method Explained

    The AIDA approach or AIDA method spells out what you need to do to produce eye-catching real estate ads & more importantly, real estate ads that sell:

     

    A-Attention.

    Be sure to grab the prospect’s attention. Most of us are inundated with real estate ads and information. To sell your home quickly, make your ad eye-catching.

     

    I-Interest.

    Keep the prospect’s interest. You can do this by providing statistics, posing questions, or showing them that you understand their real estate predicament. It’s important to know your target market to sell your home quickly.

     

    D-Desire.

    You need to kindle a desire in your prospects to look at what you offer.

    Show them that you can help them achieve their dreams and desires by buying your home.

     

    A-Action.

    Good advertising always inspires action.

    To sell your home quickly, you must get your prospect moving.

    Whether it’s a free consultation, an open house, or inviting someone to schedule a showing, you need to call them to action.

    Make them want to move!

     

    When writing real estate ads, you should consider using the AIDA principle or the AIDA approach.

    Writing real estate ads that sell is a skill that is very much worth learning and spending time on.

    Do you have secrets to writing good ads that sell homes quickly?
    Share them in the comments!

    Do you have a piece of property (house, lot, or land) you’d like to sell fast?
    Fill out our Sell Fast Form and get a cash offer within one hour of us viewing the property.

    PDX Renovations

    Further Reading:

     

  • Successful Cash House Buying

    Successful Cash House buying

     

    PDX Renovations has been buying houses, lots, and land in the Portland metro area for over 18 years.

    With this experience and staying power, it’s no wonder most people come to us first.

    Not only can we help with questions, but we can also lead you in the right direction that is best for you. Not every house we come across is a good fit for us to buy, but we are committed to being the best.

    Our reviews are stellar, and our success comes not just from the homes we buy but the people we help along the way.

    We have a great team of professionals that can help you find a good realtor, make contracting and home improvement decisions, or give you the “real” truth about how much you could sell your house for.

    We don’t just BUY houses for Cash. We consult with our clients and find out what’s best for them, and our reviews and repeat business reflect that.

    Whether you are tired of dealing with the headaches of renters or you’re just not in a situation to put money into your home to try to sell it on the market, we can be there for you.

    A few of the clients are elderly who need to get out from the high maintenance of the house they live in for health reasons, finances, or just because they want to live with less stress.

    There are hundreds of reasons people contact us every day, so even if you aren’t ready to sell today, give us a call and see what we can do for you.

  • Cash House Buyers in Portland

     

     Cash House Buyers in Portland

     

    When you have an opportunity to sell your house for cash in today’s market, it is best to give it serious consideration. There are plenty of options, including cash house buyers in Portland.

     

    A number of factors are adding up to “Sell my house for cash now.” We’ve listed them in this blog, so that you can find the right alternative that will allow you to unload your property at its peak value and profit now before it is too late.

     

    A Tight Lending Environment

    Lenders have done a complete about face since the mortgage market blew up with the subprime lending scandals. What was once seemingly free money is now all but impossible to acquire through a mortgage application. Mortgage banks are still reeling from the fallout over the housing crisis. Those that are still in business are very reluctant to loan money to anyone. Without the ability to qualify for a mortgage, the supply of buyers in drying up.

     

    Low-Ball Appraisals

    If banks are leery, appraisers are downright paranoid. Appraisers, who took a lot of heat for their part in the subprime crisis by overvaluing homes are now undervaluing homes. As a result, if you want to sell your house to a buyer with a bank loan, you’re going to have to sell it for less than it is really worth.

     

    New Regulations

    The government backlash in regulations following the subprime lending disaster have gone into effect for 2014 and they bring new rules that make it harder for buyers to qualify for a loan. Income-to-loan ratios, employment history requirements and higher down payment requirements are pushing many would-be buyers out of the market. First time buyers, people who have experienced time unemployed and retirees on a limited income all face new hurdles when attempting to qualify for a mortgage loan.

     

    Cash House Buyers in Portland are Becoming Hard to Find

    Remember when, not too long ago, most of the home purchases were all cash deals? Well, that number is down dramatically. With housing prices returning to normal, the big spenders have turned to other investment opportunities.

     

    All of the above factors point to one big problem if you want to sell your house—it’s going to be difficult. Reluctant banks, low-ball appraisals, a lack of interest from real estate investors and tight government regulations add up to a diminishing pool of buyers, decreased demand and downward pressure on the price at which you can sell your home.

     

    The good news is that we buy homes for cash. We’re not fickle investors who have turned to other markets now that real estate has become less lucrative. We specialize in real estate and are in the game for the long term. Individuals seeking to sell a house can turn to us for a fast sell without the headaches associated with bank qualifications, iffy appraisals and government scrutiny.

     

    But beware, all cash house buyers in Portland are not the same. When trying to differentiate between the good and the bad, check their testimonials and reviews online. Google them and see what you can find. Also a good tip when dealing with a cash buyer in Portland is verifying they have the funds to close.  This means at the time of contract negotiation, request fund verification. If they are the real deal, it shouldn’t be a problem.